A.Q. Miller School of Journalism and Mass Communications
Kansas State University
105 Kedzie Hall
Manhattan, KS 66506
785-532-6890
Fax: 785-532-5484

JMC Announcements

• JMC Centennial Celebration coming Sept. 2-4, 2010. [ more ]
• JMC alumna Gail Pennybacker appears on "Good Morning America" to discuss breast cancer awareness coverage: [ story with video ]
• The Common Good Internship/Career Fair will be 11 a.m.-3 p.m. Wednesday, March 10, 2010.
• K-State PRSSA participates in "Cotton from Blue to Green" campaign. [ watch the video ]
• JMC wins 2009 University Outstanding Department Award for Enhancing Diversity. [ more ]
• JMC professor H.S. Jin wins Presidential Award for Undergraduate Teaching Excellence. [ more ]
• K-State implements contingencies and responses during H1N1 flu outbreak. [ more ]
• JMC alum Pete Souza takes us into the Oval Office on ABC's Good Morning America. [ GMA slideshow / Whitehouse.gov slideshow]
• Miller School alum named Obama White House photographer. [ more ]
• School moves forward with Community Readiness Communications Initiative. [ more ]

Faculty: Hyun Seung Jin

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• Office: Kedzie 207
• Phone: 532-3959
• E-mail: hsjin@ksu.edu
• Ph.D in Mass Communications, University of North Carolina at Chapel Hill M.A. in Mass Communications, Sogang University B.A. in Business, Sogang University.

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Courses Taught

Advertising media, Advertising and Public Relations management, International communication

Professional Information

Before coming to KSU, Hyun Seung ("HS") was a visiting assistant professor in the Department of Communication Sciences at the University of Connecticut. He has also worked as a market analyst for Samsung Co., in Korea. His research focuses on Integrated Marketing Communications (IMC).

Recent Publications

Jin, Hyun Seung, Soontae An, and Todd Simon (accepted), “Assessing Beliefs of Political Advertising: An Exploratory Investigation” Psychology and Marketing.

Donavan, Todd, Jaebeom Suh, Hyun Seung Jin, and Mary Ann Hocutt (2008), “Exploring the Relationship between the Service Worker’s Organizational Citizenship Behaviors and Customer Orientation: The Impact of Perceived Justice,” Services Marketing Journal, 1 (1), 43-66.

Jin, Hyun Seung, Jaebeom Suh, and Todd Donavan (2008), “Salience Effects of Publicity on Advertised Brand Recall and Recognition,” Journal of Advertising, 37 (1), 43-55.

Jin, Hyun Seung, and Chasu Ahn (2007), “Beliefs of and Attitudes toward Political Advertising: Applicability of the U.S. model to Korea,” Media Economics & Culture, 5 (3), 50-80. 

Moon, Jongdae, Chasu Ahn, Hyun Seung Jin and Soontae An (2007), “Consumer’s Judgments on Fairness of News: The Role of Prior Attitudes,” Korean Journal of Media and Information, 38, 183-210.

Jin, Hyun Seung, Xinshu Zhao, and Soontae An (2006), “Examining Effects of Advertising Campaign Publicity in a Field Study,” Journal of Advertising Research, 46 (2), 172-182.

An, Soontae, Hyun Seung Jin, and Michael Pfau (2006), “The Effects of Issue Advocacy Advertising on Voters' Candidate Issue Knowledge and Turnout,” Journalism & Mass Communication Quarterly, 83 (1), 7-24.

An, Soontae, Hyun Seung Jin, and Todd Simon (2006), “Effects of Ownership Structure on the Financial Performance of Publicly-Traded Newspaper Companies,” Journal ofMedia Economics, 19 (2), 119-136.

An, Soontae and Hyun Seung Jin (2004), “Interlocking of Newspaper Companies with Financial Institutions and Leading Advertisers,” Journalism and Mass Communication Quarterly, 81 (3), 578-600.

Jin, Hyun Seung (2003), “Compounding Consumer Interest: Effects of Advertising Campaign Publicity on the Ability to Recall Subsequent Advertisements,” Journal of Advertising, 32 (4), 29-41.